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Tuesday,
September 27th,
2011
12:00 p.m. to 1:00 p.m. Eastern (9:00 -
10:00 a.m. Pacific)
Click here
to find out what time your event starts in your time zone. |
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Register
for $195
Call 209.577.4888 or
Click here to register |
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Preventing hospital readmissions through social
media innovation
Applying specific social media approaches to the
3 major readmission causes
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Three major causes of
readmissions and their relevance to communication issues
Implications of Health 2.0,
e-Patients and new options for increased communication
Social media tools from a Health 2.0 context
Specific examples &
opportunities for use of social media tools to
potentially reduce readmissions
Limitations, issues and
precautions that should apply to use of social media
tools in this context |
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Faculty:
Mark Ryan, MD, FAAFP
Assistant Clinical Professor
Virginia Commonwealth
University School of Medicine |
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Faculty:
Benjamin F. Miller, PsyD Assistant Professor
University of Colorado School of Medicine |
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A growing body of evidence strongly suggests
that many rehospitalizations are preventable. The issue of
readmission prevention has emerged at the forefront of attention for
health care stakeholders. At the same time, Health 2.0 and social
media have significantly grown in importance for stakeholders, with
a broad range of potential application to a variety of key issues in
health care.This webinar addresses the convergence of
these two trends, and the potential for preventing
hospital readmissions through social media innovation. Mark Ryan,
MD, FAAFP and Benjamin Miller, PsyD discuss how specific social
media approaches and tools can be applied to the three major causes
of readmissions.
During this session, you will come to
see how elements of what drives readmissions involve aspects of
communication and logistics that could potentially be positively
influenced by various social media strategies. At the same time,
applicable limitations, issues and precautions in applicable use of
health care social media will be disclosed.
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Participants will be able to:
- Understand the three major causes of readmissions and their
relevance to communication issues
- Explore the implications of
Health 2.0, e-Patients and new options for increased communication
- Examine social media tools from a Health 2.0 context
- Consider
specific examples and opportunities for how social media tools can
be used to potentially reduce hospital readmissions
- Identify
various limitations, issues and precautions that should apply to use
of social media tools in this context
- Engage in interactive
learning through online question submission, attendee feedback and
opportunity for follow up questions, and networking with attendees,
faculty and other professionals through dedicated LinkedIn group
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Interested attendees would
include:
- C-Suite Executives
- Medical Directors
- Care Management Executives and Staff
- Clinicians
- Communications Executives and Staff
- Social Media Managers
- Strategy and Planning
Executives and Staff
- Customer Service and Engagement Executives and Staff
Attendees would represent
organizations including:
- Health Plans
- Hospitals
and Health Systems
- Provider Networks
- Medical Groups
- Other Health Care Providers
- Pharmaceutical Organizations
- Solutions Providers
- Associations,
Institutes and Research Organizations
- Government
- Media
- Other Interested
Parties
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Individual Registration Fee: $195. Audio Conference CD:ROM including
audio recording of the event and presentation slides: $40
for attendees; $285 for non-attendees after the event.
Corporate Site licensing also available. Click
here to register or call 209.577.4888 We look forward to your
participation in this event!
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Mark Ryan, MD, FAAFP
Assistant Clinical Professor of Family Medicine Virginia
Commonwealth University School of Medicine
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Dr. Mark Ryan serves at the Department of Family Medicine, Virginia
Commonwealth University Medical Center and is also a member of the Mayo
Clinic Center for Social Media Advisory Board. Mark is interested in how
social media can support development of collaborations and partnerships
across distances, and how social media can be used to promote patient
empowerment, health and wellness, increased access to medical care, and
patient-centered care. He is an active participant in the #hcsm and
#MDchat Twitter chats, and is a contributor to the Social Media Healthcare
blog.
As an M3 and M4 student at VCU School of Medicine, Dr. Ryan
was the first student to pilot the rural community preceptorship at the
beginning of the International/Inner-City/ Rural Preceptorship (I2CRP)
Program, experiencing practice in a rural underserved community. As an M4
student, Mark shared responsibility for teaching a Foundations of Clinical
Medicine (FCM) small group. Dr. Ryan completed his residency at the rural
Blackstone Family Medicine Residency Program. Following his residency, he
practiced in a rural area in Keysville, VA, and served as VCU School of
Medicine community affiliate faculty, supervising Family Medicine
clerkship students and receiving very positive evaluations. At the same
time, Dr. Ryan served as the coordinator for HIV/AIDS Awareness Programs
in Central Virginia and pursued medical mission activities in Honduras and
the Dominican Republic.
In 2007, Dr. Ryan joined the VCU Department
of Family Medicine in a full-time position at the Hayes E. Willis Health
Center. In this role, he cares for a medically and socially complex
patient population; his fluency in Spanish is a great asset in this
clinical setting. Additionally, he has been the Medical Director of the
William and Mary/VCU Health Project in the Dominican Republic, traveling
there twice each year for the past four years to coordinate clinical and
medical outreach visits to the community. Dr. Ryan also serves on the
board of the Virginia Academy of Family Physicians.
In 2009, Dr.
Ryan, recognizing the lack of health care services targeted to Hispanic
adults, reached out to pharmacy and nursing colleagues to start up Una
Vida Sana, free health screening events at locations around Richmond with
large Latino populations. Dr. Ryan oversees this interdisciplinary
outreach program and provides medical students with an opportunity to
become involved in the planning and implementation of the project. He
directs patients in need of a primary care home to the “safety net” system
of care in Richmond.
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Benjamin F. Miller, PsyD
Assistant Professor, Department of Family Medicine, Associate
Director of Primary Care Outreach and Research, University of
Colorado Depression Center, University of Colorado School of
Medicine
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Dr. Miller received his doctorate degree in clinical psychology from
Spalding University in Louisville, Kentucky. He completed his
predoctoral internship at the University of Colorado Health Sciences
Center where he trained in primary care psychology. In addition, Miller
worked as a postdoctoral fellow in primary care psychology at the
University of Massachusetts Medical School in the Department of Family
Medicine and Community Health. Currently, Miller is an Assistant
Professor in the Department of Family Medicine at the University of
Colorado Denver School of Medicine where he is responsible for
integrating mental health across all three of the Department’s core
mission areas: clinical, education and research. He is also the
Associate Director of Research and Primary Care Outreach for the
University of Colorado Denver’s Depression Center.
Miller is a
co-principal investigator and co-creator of the National Research
Network’s Collaborative Care Research Network. He has written and
published journal articles and a book chapter on enhancing the
evidentiary support for collaborative care models and increasing the
training and education of mental health providers in primary care.
Miller often travels speaking on clinical, operational and financial
components of integrating mental health and primary care as well as the
policy implications for these models.
Professionally, Ben is
actively involved in the governance of the Collaborative Family
Healthcare Association (CFHA) where he is a Board Member representing
organizational partnerships. He has been active within the American
Psychological Association for Graduate Students (APAGS) where he held
the elected position of Member at Large – Practice Focus from 2006-2008.
During his tenure in APAGS, he focused on assessing the needs of
practice-focused students while attempting to raise students' awareness
of the role of psychology within the larger health care system.
Ben’s research interests include models of collaborative care, health
behavior interventions and primary care practice redesign. He remains
active clinically providing services in primary care and teaches within
the University of Colorado Denver’s Family Medicine residency.
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