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Health Insurance Exchange Opening Bell Stakeholder Assessment: PwC Research on Providers, Plans and Other Stakeholders 
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With the opening bell sounding, and enrollment in new online insurance exchanges having launched this month under the Affordable Care Act (ACA), much is at stake for purchasers and providers of healthcare throughout the nation as millions of new customers enter the formal healthcare system for the first time.

PwC's Health Research Institute's just-released two-part study: "Health Exchanges: Open for Business," examines the early positioning by insurers and other new competitors in this arena, along with the impact of narrow networks on some hospital systems and provides a detailed look at the progress of selected hospitals in identifying opportunities and preparing for risks.

Hospitals and health systems have an opportunity to allay recent financial woes resulting from declining admissions, care moving outside of hospitals and reduced government payments. Yet, PwC’s Health Research Institute (HRI) research finds that, while the new customer base could provide a much-needed financial boost, few hospitals have developed comprehensive strategies to identify, educate and help enroll people in health plans sold through the new exchanges.

HRI research also finds that the allure of a new customer base has insurers gingerly entering the individual market – but they face significant challenges and new competition in their efforts to attract and retain customers. New exchange entrants will include Medicaid managed care companies, new health plans run by large provider systems, healthcare start-ups, and non-insurer players such as web brokers and tax preparers. Their participation won't come without challenges as many will need to learn how to operate effectively in the new exchange market and manage the needs of a largely unknown population.

Join Benjamin Isgur and Matt DoBias on Wednesday, October 23rd, 2013 at 1PM Eastern, as they present PwC's HRI Health Exchange research and provide their assessment of stakeholder positioning and recommended strategies going forward at this "opening bell" juncture for public Health Insurance Exchanges.  
Learning Objectives
Participants will be able to:
  1. Explore detailed research findings from PwC's Health Research Institute's just-released two-part study: "Health Exchanges: Open for Business"
  2. Ascertain insurer plans, progress and pain points related to participation in the state insurance exchanges
  3. Identify strategies hospitals can use to quickly get up to speed with open enrollment opportunities, including successful efforts implemented by health systems across the country
  4. Examine insurer strategies that emphasize transparency around pricing, quality and customer satisfaction
  5. Gain a sense of the urgency to shift into gear to focus on consumer strategies and how to attract and retain a diverse mix of exchange customers
  6. Consider the crucial need for investment in retention programs in order to secure the loyalty of a new crop of technologically-savvy buyers
  7. Understand the importance of developing counselors who can properly educate soon-to-be insured consumers on their insurance options and match individuals to the right type of coverage
  8. Engage in interactive learning through online question submission, attendee feedback and opportunity for follow-up questions, and networking with attendees, faculty and other professionals through dedicated LinkedIn group
Who Should Attend

Interested attendees would include:

  • C-Suite Executives
  • Planning, Strategy and Innovation Executives and Staff
  • Product Development Executives and Staff
  • Health Benefit Administrators
  • Human Resource Executives
  • Actuarial and Underwriting Executives
  • Sales and Marketing Executives and Staff
  • Marketing and Business Intelligence Staff
  • Health Plan Contracting Executives
  • Health Exchange Operations Executives and Staff

Attendees would represent organizations including:

  • Hospitals and Health Systems
  • Health Plans
  • Provider Organizations
  • Employers
  • Brokers and Benefit Consultants
  • Solutions Providers
  • PBMs
  • Supplemental Benefit Organizations
  • Health Insurance Exchanges
  • Government Agencies
  • Media
  • Associations
  • Other Interested Parties
Health Insurance Exchange Opening Bell Stakeholder Assessment: PwC Research on Providers, Plans and Other Stakeholders 
  Individual Registration Fee: $195. webinar flash drive with video, syncing slides and recorded audio, plus presentation pdf file: $45 for attendees; $260 for non-attendees after the event. Register online or download the event brochure. Attendees also receive complimentary October and November 2013 issues of Health Insurance Marketplace News.
Register Now   Corporate Site licensing also available. Click here to register or call 209.577.4888 We look forward to your participation in this event!
Benjamin Isgur
Benjamin Isgur
PwC's Health Research Institute


Benjamin Isgur is the Director of PwC's Health Research Institute. As Director, Mr. Isgur develops national and global thought leadership and research initiatives for the firm and clients. HRI is a dedicated research group that provides new intelligence, perspective, and analysis on major health-related business issues. He also consults with healthcare systems, trade associations, and policy groups on strategic planning, and industry intelligence and trends.

Mr. Isgur has worked extensively with health policy and industry associations including, American Hospital Association (AHA), Texas Hospital Association (THA), Indiana Health and Hospital Association (IHHA), Healthcare Financial Management Association (HFMA), Assisted Living Federation of America (ALFA), Pharmaceutical Care Management Association (PCMA), Texas Institute of Health Policy Research (TIHPR), and the California Healthcare Foundation (CHCF).

Mr. Isgur has published numerous reports and spoken on health subjects such as, government health policy, workforce strategies, hospital charity care and community benefit, consumerism, and the digital hospital environment. Prior to joining PwC he worked in government relations, legislative and regulatory consulting, and policy analysis in Texas, Washington D.C. and internationally. He received a Master of Public Affairs from the Lyndon B. Johnson School of Public Affairs, University of Texas at Austin and a Bachelor of Arts, Government and Middle Eastern Studies from the University of Texas at Austin.

Matt DoBias
Matt DoBias,
Senior Manager,
PwC's Health Research Institute
  Matt DoBias is a senior manager in PwC’s Health Research Institute, where he focuses on legislative and regulatory policies that impact hospitals and physicians. Based in Washington, he is part of HRI’s regulatory affairs team, which provides real-time analysis on a range of issues that affect the health industries.

Matt is an award-winning journalist who has covered the health sector for Modern Healthcare, and later for National Journal magazine and Politico—two D.C.-based publications that focus on the intersection of politics and policy.

He has written extensively about hospitals and health systems, and covered major pieces of legislation such as the Medicare Modernization Act and the Affordable Care Act.

Matt is a graduate of Virginia Commonwealth University in Richmond, Va.

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